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DAY & TIME: Thursday, March 17, 2022, at 10:00 (CET, GMT+1) PRESENTATOR: Luca Belotti, course leader for Master’s in Fashion and Textile Design.
DURATION: 40 minutes + questions and answers live What is the Community’s role in digital marketing? How has it changed throughout history and why is it now fundamental in the definition of brand membership?
The lecture will explore the development of marketing languages from their origins to Marketing 5.0, focusing on strategies and tools that help fashion and lifestyle brands define their value and awareness.
